Session 2

25th November 2021, 16:30 - 17:30

(Hall 3, Faculty of Economics and Business Zagreb & Google Meet: http://meet.google.com/czo-khby-ers)


Paper presentations – Session 2 (Chair: Kristina Petljak, PhD)


1. ADAPTING BUSINESS STRATEGY AND OPERATIONS TO THE COVID-19 DISRUPTIONS: A CASE STUDY ON ELDA COMPANY

Ines Sosa Meštrović, Julia Ježina & Blaženka Knežević

2. DID COVID-19 ACCELERATED SUPPLY CHAIN DIGITAL TRANSFORMATION?

Slobodan Aćimović & Nenad Stajić

3. EFFICIENT B2B ACCOUNT-BASED-MARKETING RESPONSE FOR COVID-19 TIME AND BEYOND

Zoran Bogetić, Goran Petković, Dragan Stojković & Aleksa Dokić

4. OPTIMIZATION OF PUBLIC PROCUREMENT SYSTEM BY USING THE NEW MATHEMATICAL MODEL WHEN SELECTING THE MOST ECONOMICALLY ADVANTAGEOUS TENDER (MEAT)

Hrvoje Volarević, Petar Mišević & Andreja Rudančić